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Digital Marketing Ostbayerische Technische Hochschule Amberg-Weiden

Degree

Master of Business Administration

Standard period of study (amount)

4 semesters

Location

Weiden

Overview and admission

Study Type

graduate

Admission semester

Summer and Winter Semester

Area of study

  • Marketing, Distribution
  • Media Management

Target group

The Digital Marketing (MBA) course is a postgraduate Master's program with an application-related profile. It is aimed at professionals who have already completed a university degree with the need to be able to successfully meet the digital challenges in companies and especially in online marketing and sales.

Annotation

The aim of the course is to train prospective managers in the subject areas of leadership in the digital age, digital marketing and in dealing professionally with digital challenges in sales-oriented processes in the company.

Admission modus

Without admission restriction

Admission requirements (Link)

Lecture period

  • 01.10.2024 - 17.01.2025
  • 15.03.2022 - 08.07.2022

Application deadlines

Winter semester (2024/2025)

  • Enrollment deadline for Germans and foreign students
    Enrolment is made online.
  • Application deadline for Germans and inhabitants
    01.05.2025 - 15.07.2025
    Special deadlines apply to postgraduate Master’s courses.
  • Deadlines for International Students from the European Union
    01.05.2025 - 15.07.2025
  • Deadlines for international students from countries that are not members of the European Union
    01.05.2025 - 15.07.2025

Summer semester (2022)

  • Application deadline for Germans and inhabitants
    15.11.2024 - 15.01.2025
  • Deadlines for International Students from the European Union
    15.11.2024 - 15.01.2025
  • Deadlines for international students from countries that are not members of the European Union
    15.11.2024 - 15.01.2025
  • Enrollment deadline for Germans and foreign students
    15.11.2024 - 15.01.2025

Tuition fee

Fees

3,350.00 EUR / semester

Fees (Link)

plus student union fee (52 euros per semester)

Languages of instruction

Main language

German

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