Fashion & Design Management University of Applied Sciences Fresenius
Overview and admission
Study Type
undergraduate
Admission semester
Summer and Winter Semester
Area of study
- Textile Design
- Business Administration
- Marketing, Distribution
- Human Resource Management
- Accounting, Taxation, Controlling
Focus
Marketing, Management, Product Management, Textile Technology, Fashion Theory, Trend Analysis, Design Methodology, Communication, Business Administration, Trade Management
Annotation
FASHION-SPECIFIC SKILLS ARE COMBINED WITH BUSINESS KNOW-HOW MARKETING - MANAGEMENT - COMMERCIAL MANAGEMENT, E-COMMERCE, SUPPLY CHAIN MANAGEMENT - PRODUCT MANAGEMENT - HUMAN RESOURCES - BUSINESS ADMINISTRATION - COMMUNICATION - DESIGN METHODOLOGY - TREND ANALYSIS - TEXTILE TECHNOLOGY - FASHION THEORY - PRACTICE PROJECTS The Fashion and Design Management (B.A.) degree programme qualifies for management functions in the fashion, lifestyle and consumer goods industry. You will acquire analytical, communicative and creative skills. You will get to know the fashion market and its mechanisms, analyse international trends, understand textile design and technology, communicate brand specifics and successfully market products through different sales channels. Become a management expert for the creative industry. This course combines established theory with a high practical relevance - through internships, business cooperations and trade fair visits. In addition, you can complete an integrated semester abroad at the renowned Berkeley College in New York.
Admission requirements
- General higher education entrance qualification or entrance qualification for universities of applied sciences - and a positive outcome of the selection procedure
Lecture period
- 01.09.2024 - 28.02.2025
- 01.03.2025 - 31.08.2025
Tuition fee
Registration fee of EUR 595
Languages of instruction
Main language
German