Internationale Betriebswirtschaftslehre - Schwerpunkt Digital Marketing SRH University of Applied Sciences Heidelberg
Overview and admission
Study Type
undergraduate
Admission semester
Summer and Winter Semester
Area of study
- Business Administration
- International Business Administration
- Marketing, Distribution
Focus
Marketing, Business Administration, Brand Management, Consumer Behaviour, Digital economy, Marketing and Distribution, Online Marketing, Communication, Creativity and Innovation, Economics
Annotation
Sophisticated marketing strategies are the basis for the most important decisions of a modern company. The days of keyword stuffing and oversized Google ads budgets are over. Whether you or your future accounts run an online store or a Software-as-a-Service (SaaS)company, all your efforts will be focused on a single focus: the exact understanding of your customers. Digital Marketing delivers the analytical insights that enable the rest of the organization to achieve this goal. In the middle of Berlin, Germany's tech hub and startup capital, we have developed this industry-friendly bachelor's academic degree especially for you – to explore various management disciplines with you and specialise your knowledge in the operational areas of digital marketing.
Admission requirements
Personal introductory interview
Application deadlines
Summer semester (2022)
Application deadline for Germans and inhabitants
You can apply to the SRH University of Applied Sciences Heidelberg at any time.Deadlines for International Students from the European Union
You can apply to the SRH University of Applied Sciences Heidelberg at any time.Deadlines for international students from countries that are not members of the European Union
You can apply to the SRH University of Applied Sciences Heidelberg at any time.Enrollment deadline for Germans and foreign students
You can apply to the SRH University of Applied Sciences Heidelberg at any time.
Winter semester (2023/2024)
Application deadline for Germans and inhabitants
You can apply to the SRH University of Applied Sciences Heidelberg at any time.Deadlines for International Students from the European Union
You can apply to the SRH University of Applied Sciences Heidelberg at any time.Deadlines for international students from countries that are not members of the European Union
You can apply to the SRH University of Applied Sciences Heidelberg at any time.Enrollment deadline for Germans and foreign students
You can apply to the SRH University of Applied Sciences Heidelberg at any time.
Tuition fee
EU/EEA students (incl. Switzerland, the Western Balkans and Ukraine): 7-semester variant. The EU/EEA tuition fees for the 6-semester version amount to EUR 790/month. Non-EU/EEA students pay per semester (EUR 4140: 7-semester variant; EUR 4740: 6-semester variant).
Languages of instruction
Main language
German