Brand & Marketing Management BA Brand University of Applied Sciences
Overview and admission
Study Type
undergraduate
Admission semester
Admission only in the winter quarter
Area of study
- Business Administration
- Marketing, Distribution
Focus
Brand Management, Marketing, Business Administration, Market Research, Target Group Analyses, Advertising Psychology & Neuromarketing, Experience-Oriented Brand Communication, International Brand Management, Innovation Management, Market & Trend Research
Admission requirements
School leaving certificate giving right of entry to general or subject-restricted higher education, or relevant vocational qualification with experience.
Lecture period
- 01.04.2024 - 30.09.2024
- 01.10.2023 - 31.03.2024
Tuition fee
A one-time enrolment fee of EUR 890 and an examination fee of EUR 200 will be charged. Ask the Student Advice Office about tuition fees for students from countries outside of the EU.
Languages of instruction
Main language
German
Further languages
English